The Business Gateway Growth Hub has organised a series of free one hour webinars to support businesses in the food and drink sector in Leicester and Leicestershire, particularly those affected by Covid-19 looking to recover and restart. Webinars will be delivered by the Food and Drink Forum and topics have been chosen based on demand from the sector in a recent survey.
Sessions will run from 10.00 to 11.00am and include topics such as: product and supply chain development, regulatory compliance, pricing, selling online, extending shelf life, selling to independent retailers and more.
The webinars will welcome a range of key guest speakers and industry experts, alongside The Food & Drink Forum’s knowledgeable team.
Use the links below to reserve your place(s).
September webinars include…
- 17/09/2020 – 10AM-11AM – Finding Sales Leads for Food & Drink Products: Register Here
Sales Leads – where and how to get them, what to do with them once you’ve got them and how long it takes to convert them. This webinar will systematically take food and drink businesses through the cycle of finding leads, converting leads into sales and how to keep these conversions.
- 23/09/2020 – 10AM-11AM – New Product Development & Product Diversification: Register Here
During an uncertain climate many food and drink businesses have had to diversify their product range to survive. This webinar will look at what product development is, the development process and how to make it profitable.
- 24/09/2020 – 10AM-11AM – Introduction to UK Food & Drink Labelling Legislation: Register Here
Join The Food & Drink Forum Technical Team who will provide an overview of UK food and drink labelling legislation. The webinar will also offer an open forum for attendees to discuss any labelling enquiries specific to their business.
- 25/09/2020 – 10AM-11AM – Using Food As Medicine for Food & Drink Products: Register Here
Join Dr Sally Bell as she explores with you the extraordinary power of nutrition to help add a new dimension to your products and give food for thought on how businesses develop products.
- 30/09/2020 – 10AM-11AM – Product Costing for Food & Drink Products: Register Here
Costing out products is an essential but sometimes complex task. Zoe Plant, The Food & Drink Forum’s New Product Development Manger will talk businesses through this beginner’s guide to costing out recipes, ensuring that they cover the costs to pay the bills, themselves and make a profit.
October webinars include…
- 01/10/2020 – 10AM-11AM – How to Prepare to Sell Food & Drink Products Online: Register Here
With many food and drink businesses looking to make changes to the way their products are sold many are considering online sales platforms and ecommerce sites. This webinar will take businesses through all the things to consider before subscribing to an online platform, what not to leave out and how best to get organised prior to launching.
- 06/10/2020 – 10AM-11AM – Online & Distance Selling Food Technical Support: Register Here
With labelling legislation being so strict for food and drink products to ensure you keep yourself and consumers safe, this webinar will introduce businesses to the key aspects of product legislative requirements for product labelling on-line with product safety during storage & distribution explained.
- 07/10/2020 – 10AM-11AM – Working in Collaboration to Increase Sales & Exposure: Register Here
In these uncertain times, food and drink producers are working collaboratively with their wider food and drink network, be that with other producers in your local community or beyond.
Through collaborative working businesses are openly innovating and increasing their exposure to others and more importantly to potential customers. Open innovating can enhance your products, your sales channels and show how diverse you can be as a business and let’s not forget supporting other local producers!
- 08/10/2020 – 10AM-11AM – Extending Shelf Life with MAP Gases: Register Here
The pandemic has had a dramatic impact on the way consumers shop for food, increasing the need for a longer shelf life. Neil Hansford, Air Products food technical engineer, discusses how gas flushing, with its ability to extend shelf life by up to 500% can be a useful tool for helping food producers address the need for a longer shelf life and reduced food waste.
- 09/10/2020 – 10AM-11AM – The Right Message at the Right Time (Social Media Content Writing): Register Here
Businesses are continuously looking to improve their key sales messages to clients. This session will provide businesses with key pointers to consider as they think about what to create and share.
- 14/10/2020 – 10AM-11AM – Selling Food & Drink Products to Independent Retail: Register Here
In this webinar Marcus Carter – founder of the Artisan Food Club, will talk you through the success businesses can achieve with sales into the independent sector. However there are many barriers to securing space on the shelves of these outlets and it can be daunting approaching this sector for the first time and ensuring the buyer you meet value your product as much as you do.
- 15/10/2020 – 10AM-11AM – Flavour Trends – Staying Ahead of the Crowd: Register Here
Producers are as passionate about identifying food trends as consumers are buying new flavours. Identifying and breaking trends to change the future of food and drink is key to new product development and being able to identify and bring alive the next big thing in flavour trends, is a race all producers want to win.
- 20/10/2020 – 10AM-11AM – Promoting your Food & Drink Products through Instagram Stories: Register Here
With 500 million people watching Instagram stories every day, it is time to start using them to promote your food and drink products/ business. This mini hands-on session will explain what is an Instagram story, how they add value and also provide you with a step by guide to creating your first stories and highlights.
- 22/10/2020 – 10AM-11AM – Tips for Selling Successfully on Amazon: Register Here
This webinar will look at all aspects of using Amazon as a route to market, including setting up, choosing the right platform and building your business. It may also be appropriate for those already using the platform who may have specific issues to address.
For further information please call The Food & Drink Forum on 01163 669 729 or visit www.bizgateway.org.uk/events
This webinar programme is delivered in partnership with Business Gateway Growth Hub and the Food and Drink Forum and is part-funded by the European Regional Development Fund. Places are limited and priority will be given to trading SMEs based in Leicester and Leicestershire.